AI is ready to change the way brands engage and retain audiences, elevating customer experiences with more personalized interactions. That’s what Mike Gadsby, Co-founder and Chief Innovation Officer at O3 World, has been working on, and in this episode of The...
Whether it’s your first or fiftieth ETF launch, you can draw from a wide range of marketing and PR strategies to drive attention to your fund before, during, and after launch day. The work of building awareness should start weeks, if not months, before the launch of...
Headlines You Should Know Microsoft Wants to Use AI to Save Journalism As a former reporter, it’s been painful to watch the bloodletting in newsrooms across the country over the past few weeks. Any journalist knows that job security is nonexistent in that field, but...
How you respond to a crisis or pending issue can be the difference between salvaging a brand’s reputation and witnessing its downfall. Whether a scandal, negative media coverage, disappointing financial performance, or unforeseen disaster, crises are an inevitable...
Headlines You Should Know How Will Copyright Work in the Age of AI? There’s a solid argument to be made that this year’s AI innovations could be overshadowed by arguments over the fair use of content that becomes training data and the ownership of AI outputs. The...
