Become a better writer: 33 ways to level up your tech PR content

Become a better writer: 33 ways to level up your tech PR content

You can’t become a better writer overnight. But you can develop habits, acquire skills, and spot opportunities that will raise the quality of your PR and content marketing campaigns. These steps are especially important for tech companies, where a focus on engineering...
The Big Short, Hollywood and the power of the media

The Big Short, Hollywood and the power of the media

Movies can be an incredibly powerful way to spread an important message. Over the holidays, my wife and I went on a theater binge and saw The Hateful Eight, Star Wars and The Big Short. I was a bit worried she wouldn’t enjoy the last of the three flicks. My wife is...
#FF: The official @GregoryFCA unofficial Twitter list for #InsideETFs

#FF: The official @GregoryFCA unofficial Twitter list for #InsideETFs

On Sunday, Joe Anthony and members of the Gregory FCA team will join the brightest minds in the exchange-traded product business in Hollywood, Fla. at the Inside ETFs conference hosted by ETF.com. As we’ve written on this blog before, the conference temperament almost...
CES 2016: We came, we saw — VR, VR, VR

CES 2016: We came, we saw — VR, VR, VR

When I wrote in November about the top 3 technologies that would steal the show at CES 2016, I left one glaring hole. No, it wasn’t that hoverboards were banned from the show (which, by the way, we saw!). Rather, it was the massive, immersive presence of virtual...
Was 2015 the year of “Peak ETF” or the tip of the ETF iceberg?

Was 2015 the year of “Peak ETF” or the tip of the ETF iceberg?

Each January, the professional community that creates, trades, markets, researches and promotes ETFs gathers at the Inside ETFs Conference in South Florida. Hosted by research firm ETF.com, the conference has long reflected the strength of the industry. The tone and...