Small businesses often lack access to the advanced tools that help larger companies thrive. GoDaddy is changing that by integrating generative AI into its offerings, allowing small business owners to better manage and grow their companies.
In a special edition of The Disruption Is Now recorded at Money2020, host Greg Matusky sits down with Kasturi Mudulodu, President of Commerce at GoDaddy, to discuss how the company is empowering 21 million small businesses with AI-powered tools. They explore how AI assistants can help small businesses more quickly and easily create websites and gain business insights, all through natural language and voice commands.
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Key takeaways
GoDaddy’s AI assistant simplifies small business operations
GoDaddy is using generative AI to help small business owners simplify tasks like creating digital catalogs, managing inventory, and building websites. For example, a local pizza shop owner can now set up an online store without any technical expertise. The AI assistant helps them build a professional website, handle online orders, and manage payments.
Image-to-text AI makes catalog creation effortless
Kasturi demonstrates how GoDaddy’s AI-powered point-of-sale device can scan images of products and automatically generate descriptions and pricing suggestions. A boutique owner can snap photos of new clothing items, and the AI will create detailed listings with persuasive descriptions and optimal price points. This eliminates the need for manual data entry, allowing owners to showcase new products online within minutes.
Democratizing advanced tools levels the playing field
By adding AI capabilities, GoDaddy is making advanced technology accessible to small businesses. Kasturi highlights how a new entrepreneur can use the AI to brainstorm business names, design a logo, and generate marketing materials, all without hiring specialists. This empowers small businesses to compete with larger companies using resources that were previously out of reach.
Key moments
- GoDaddy’s shift beyond domain names (0:59)
- Kasturi demonstrates AI creating product catalogs from images (4:45)
- AI assistant serves as both helper and advisor to businesses (8:57)
- Examples of how AI helps small businesses (11:00)
- How to train small business users to harness AI (14:18)
- Origin of GoDaddy’s AI push (18:26)
- Greg’s AI story (21:35)
- Kasturi’s thoughts on where AI capabilities go from here (33:59)
- How far are we from AGI? (43:31)
