Everyone wants their own DBIR. The ubiquitous annual report from Verizon is one of the most widely known and cited cybersecurity reports, spawning headlines and conversations as soon as it’s released. Original research is indeed one of your best bets for attracting...
I’ve been following Mike Farrell’s reporting for years, from his time at the Boston Globe to POLITICO to CyberScoop. So when I saw he was launching a new media outlet called Compiler, I was eager to see what he had up his sleeve. Launched in 2024, Compiler is focused...
It feels like we barely wrapped up RSAC and here’s Black Hat, starting on Saturday, August 3. We compiled some advice for both veterans and rookies of the show. AI is the elephant in the room One of the big themes, obviously, is AI, and in a nod to its ubiquity, Black...
If you’re not getting the media coverage you want and you’re struggling to get the attention of top reporters, it’s time to rethink your media relations strategy. Where do you start? How about by asking cybersecurity reporters what they’re looking for? This year, we...
Media Proxy: The most-shared cybersecurity stories of 2021 Welcome to the Media Proxy, your source for data, advice, and insight on how cybersecurity companies can get better results from their PR and marketing. Keep scrolling for: How to ace your next media...
