Welcome to the Media Proxy, your source for data, advice, and insight on how cybersecurity companies can get better results from their PR and marketing. Keep scrolling for: Kelly Jackson Higgins of Dark Reading on trends she’s tracking and what makes a story...
Maggie Miller, cybersecurity reporter at The Hill, has had her hands full this fall covering the twists and turns of election season. I’m grateful she also took the time to answer a few questions about what she looks for in a story. Here’s Maggie on what got lost in...
Jack Rhysider is a security veteran and host of the Darknet Diaries podcast. He’s also an accomplished storyteller who knows how to build an audience from scratch. I talked to Jack about cybersecurity trends, advice for anyone creating content, and the three major...
The pandemic, ongoing protests, election, and climate crisis are altering the media’s approach to holiday coverage. Even go-to press events like Pepcom’s Holiday Spectacular! and ShowStoppers, where you can show off your tech wares to a captive media audience, have...
Davey Winder, Senior Contributor at Forbes, is always thinking about his audience. Whether he’s writing for CISOs or consumers, you’d be wise to keep his readers in mind when working with him as a source. Davey recently filled us in on what he’s working on, stories...