The Media Proxy | January 2021

The Media Proxy | January 2021

Welcome to the Media Proxy, your source for data, advice, and insight on how cybersecurity companies can get better results from their PR and marketing. Keep scrolling for: Kelly Jackson Higgins of Dark Reading on trends she’s tracking and what makes a story...
What Maggie Miller of The Hill looks for in a cybersecurity story

What Maggie Miller of The Hill looks for in a cybersecurity story

Maggie Miller, cybersecurity reporter at The Hill, has had her hands full this fall covering the twists and turns of election season. I’m grateful she also took the time to answer a few questions about what she looks for in a story. Here’s Maggie on what got lost in...
How to get your products in holiday gift guides

How to get your products in holiday gift guides

The pandemic, ongoing protests, election, and climate crisis are altering the media’s approach to holiday coverage. Even go-to press events like Pepcom’s Holiday Spectacular! and ShowStoppers, where you can show off your tech wares to a captive media audience, have...