Humanizing financial brands with good storytelling

Humanizing financial brands with good storytelling

Heading into my first job after college graduation, I knew I wanted to work for a top financial PR firm that was not only committed to making a difference for clients, but also a workplace that could challenge me to put my education into practice while investing in...
5 types of visual content that upgrade your storytelling

5 types of visual content that upgrade your storytelling

The moment you open this Grantland story (R.I.P.) about Jeff Henry, water slide pioneer, you’re shooting down Henry’s 17-story creation, the largest water slide in the world, and into the narrative. Take note. What better way to start an article on water parks than to...
Gregory FCA podcast: The power of storytelling

Gregory FCA podcast: The power of storytelling

As the media landscape becomes increasingly fragmented and new technologies come and go, podcasting appears to be one form of news dissemination that’s here to stay. Statistics suggest podcasts are becoming an increasingly prevalent way people get their information....