Communications has always been part art, part science. Creativity, empathy, and strategy are best paired with research and data. Now AI is bringing more science to the art by accessing previously unavailable intelligence. Sean Austin, founder of Helios Life...
Visual storytelling is the name of the game for professional communicators and marketers. That being said, financial services firms generally lag behind their peers in other industries when it comes to successfully incorporating images, graphics, cartoons and...
The PR industry as we know it will be completely upended within five years. As hard as that is to believe for some industry veterans, rapid advances in generative AI point to workflow automation beyond anything previously imagined. What does this mean for aspiring and...
Movies can be an incredibly powerful way to spread an important message. Over the holidays, my wife and I went on a theater binge and saw The Hateful Eight, Star Wars and The Big Short. I was a bit worried she wouldn’t enjoy the last of the three flicks. My wife is...
